24/06/2025

Digital transformation in packaging: we incorporate HP Indigo 200K technology

Technological innovation is one of the pillars that supports our leadership in the flexible packaging sector. In 2025, we’ve taken a new qualitative leap with the incorporation of the HP Indigo 200K digital press, strengthening our digital printing line launched in 2015.

This new machine marks a significant improvement over its predecessor, operating up to 33% faster, with greater energy efficiency and optimized use of consumables. Its ability to print on sustainable materials makes it ideal for campaigns where sustainability and personalization go hand in hand.

But its greatest advantage lies in its agility for short runs and promotional projects, with production volumes ranging from 1,000 to 3,000 m². This allows us to meet the specific needs of our clients—such as regional launches, seasonal promotions, or product tests—with fast design changes and no need for printing plates.

The HP Indigo 200K thus becomes a tactical tool within our portfolio, complementing technologies like flexography and rotogravure. It’s another step in our commitment to providing an agile, comprehensive service aligned with market trends.

Interested in applying this technology to your marketing campaigns but not sure how?

Write to us at marketing@spg-pack.com and we’ll help you get the most out of the HP Indigo 200K in personalized, sustainable, and effective promotions.