17/10/2016

HP DIGITAL PRINTING OPENS UP A WORLD OF OPPORTUNITIES

Today we are lucky that there is huge versatility when it comes to designing our product’s look. HP digital printing allows us to be very competitive on the shelf and target consumers with specific marketing campaigns where products are easily recognisable because the packaging forms part of the campaign.It is important that marketing departments are familiar with this HP technology that we have been able to offer at our facilities for a few months now.

This type of printing is most suited to small runs, which makes it a powerful tool for marketing departments in pre-launch testing, or market testing, and for special offers or small-volume products, for example. One of the main advantages is that designs can be combined (variable data).

We believe this new system will allow you to reinvent your packaging every time you want to send a direct message to the consumer. Maximum flexibility and agility.

ASK US A QUESTION

At SP Group we optimise our production processes to provide the most efficient service to large industry. Many multinational companies already trust our ability to meet their flexible packaging needs on a daily basis.
If you would like to know how your company can benefit from our services, send us your details and one of our sales advisors will contact you. Or, if you prefer, consult the contact details of your area representative

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